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Tip of the Week – Avoid sending your Salesforce emails straight to spam

Tip of the Week – Avoid sending your Salesforce emails straight to spam

As the office Salesforce superhero, you’ve put a lot of work into making things as streamlined and automated as possible, and you take a lot of pride in your work. Your team loves those automatic emails that go out when they make certain updates to their records, letting them move on with their day, but I know how frustrated you are when you find out that one of those emails is consistently going to spam. Well, here are a couple very simple pointers that you can implement today to help get your emails past spam filters and into customers’ inboxes.

To start off, there are certain words to avoid in your subject lines, such as having things like “alert”, “notification”, “approved”, or dollar signs. Additionally, avoid subjects with all capitals. If you’re using fancy HTML emails, be sure your HTML code is clean and as simple as possible. Perhaps most important, read, reread, and have others read your automated emails – if someone on your side feels it looks like spam, clients may flag it, increasing the possibility of your emails going to spam in the future. For more things to avoid in the subject, check this list, and for pointers on your emails overall, check this post by Pardot!

-Jared and the Salesforce Guys

App of the Week – CallHub sends automated SMS and voice messages from Salesforce

App of the Week – CallHub sends automated SMS and voice messages from Salesforce

CallHub

You’ve got an exciting new product, have just started offering a valuable new service, or simply want to check in with one of your customers. But email is so cold. Nowadays, everyone texts, and a text or phone call is so much more personal than an email. But with hundreds or thousands of Leads and Contacts, you’ll never have time to contact everyone in such a personal way. Not to worry, CallHub has your back!

CallHub lets you schedule calls or text messages to prospects in your Campaign. Great tool to get new leads and to increase customers coming back to you. It tracks responses and records activity history automatically. Schedule automated voice calls or send text messages for your Salesforce Campaigns. Businesses use it for outreach programs, reminders, confirmations and verifications.

This brand new app doesn’t have any reviews just yet, so check it out and give them some feedback today!

App of the Week – Unlimited Email supercharges bulk email in Salesforce

App of the Week – Unlimited Email supercharges bulk email in Salesforce

Unlimited Email

Bulk emailing from Salesforce can be a real time saver. Without the need for an email marketing tool, you can reach out to hundreds of customers simultaneously using personalized email templates. But there are a few limitations. You can only bulk email 500 Leads or Contacts at a time, and you can only send bulk emails to up to 1,000 Leads or Contacts daily. If you need more, you’re going to need an email marketing tool, but that can be expensive, and might be overkill for your needs. Unless you check out Unlimited Email.

This application can be used to send unlimited emails to contacts and leads etc including any standard objects or custom objects in salesforce.

This app is all new and all free, so check it out and let us know what you think!

Tip of the Week – See your Salesforce emails in Outlook in a snap

Tip of the Week – See your Salesforce emails in Outlook in a snap

A couple weeks back, we shared with you a solution for removing the pesky “from Salesforce” tag which has the nifty side-effect of dropping your emails sent from Salesforce into your Google Apps Sent folder. Since then, I keep getting the question, “how do I see the emails I sent from Salesforce in Outlook if I don’t have Google Apps?” This week’s solution won’t put the emails in your sent folder, but it takes seconds to set up and serves the purpose just as well.

It may not be as nice as having it in your Sent folder, but getting Bcc’d on emails from Salesforce allows you to keep track of communications sent from Salesforce within Outlook or your email client of choice. Depending on your org, go to either Setup -> Personal Setup -> Email -> My Email Settings or Name -> My Settings -> Email -> My Email Settings. Turn on Automatic BCC and click Save. Now you’ll be automatically copied on all emails you send from Salesforce and can add filters to move them wherever you’d like. It couldn’t be easier!

-Jared and the Salesforce Guys