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Salesforce Director of Marketing Insights on Communicating to Customers During COVID-19

Salesforce Director of Marketing Insights on Communicating to Customers During COVID-19

Six ways brands can communicate effectively to customers.

Sourced through Scoop.it from: www.chiefmarketer.com

The six ideas recommended, connect, inform, support, teach, entertain and provide, make a lot of sense. Not all of them apply to every company, especially the smaller ones, but the essential lesson is that there is a new normal out there, and it isn’t going back to the old ways.

“You’ve got to realize that digital is now a key piece…Every event moving forward in the next normal will be hybrid.”

Customer Service From Home: 4 Service Leaders on How to Support Remote Teams

Customer Service From Home: 4 Service Leaders on How to Support Remote Teams

Seasoned service experts share tips on how they help their work-from-home teams deliver exceptional service experiences in a time of increased contact volume.

Sourced through Scoop.it from: www.salesforce.com

Our favorite insight – “We are doing virtual bring-your-kids-to-work and virtual bring-your-fur-babies to work as well as virtual happy hours and meme-offs.”