by Henry Abenaim | May 8, 2020 | From Around the Web

Six ways brands can communicate effectively to customers.
Sourced through Scoop.it from: www.chiefmarketer.com
The six ideas recommended, connect, inform, support, teach, entertain and provide, make a lot of sense. Not all of them apply to every company, especially the smaller ones, but the essential lesson is that there is a new normal out there, and it isn’t going back to the old ways.
“You’ve got to realize that digital is now a key piece…Every event moving forward in the next normal will be hybrid.”
by Henry Abenaim | May 7, 2020 | From Around the Web

Seasoned service experts share tips on how they help their work-from-home teams deliver exceptional service experiences in a time of increased contact volume.
Sourced through Scoop.it from: www.salesforce.com
Our favorite insight – “We are doing virtual bring-your-kids-to-work and virtual bring-your-fur-babies to work as well as virtual happy hours and meme-offs.”
by Henry Abenaim | May 6, 2020 | From Around the Web

Sourced through Scoop.it from: www.salesforce.com
For guiding businesses back to re-opening, Salesforce is always a good option. And not just because of the support options like these!
by Henry Abenaim | Apr 17, 2020 | From Around the Web

Sourced through Scoop.it from: blog.dropbox.com
Great to see cooperation and leadership in these challenging times!
by Henry Abenaim | Apr 8, 2020 | From Around the Web

Sourced through Scoop.it from: www.salesforce.com
Great insights on how to work with uncertainty and volatility. The real lesson is that whether you use data with heavy AI, or completely without, to go slow during these times and be thorough when evaluating your business needs.