Six ways brands can communicate effectively to customers.
Tag Archives | Marketing
Sourced through Scoop.it from: www.salesforce.com Congrats to the Salesforce Marketing Champions!
Sourced through Scoop.it from: www.salesforceben.com Very helpful insights! Keeping customers distinct from prospects helps in so many ways
We all know that companies can automate all sorts of processes to save time, empower employees and generally become more successful. From things like adding leads, scheduling emails or generally streamlining business processes, most companies have little bits and pieces set up to help themselves out. However, there are a number of lesser talked about […]
Wow! Are we are already mid-February, 2020? As the year is moving so fast, we thought it would be the right time to talk a bit about the Salesforce trends and things to watch for in the rest of the year. In no particular order, here are a headlines of some Customer Relationship Management trends […]
Often times in this blog we highlight smaller apps, often with a small price tag, that can provide nice little tweaks and additions to your business. That isn’t to say that some of the bigger and more robust apps aren’t worthwhile. For example, the LeanData Platform is a fantastic offering for companies who want a […]
Over the last month there has been some serious speculation that Google will attempt to pull off a behemoth of a deal and acquire Salesforce. Kicked off by the RBC Capital Markets prediction that Salesforce could be purchased for around $250B, and backed up with the Google’s Cloud services not so private announcement last year […]
Campaigns in Salesforce are one of the more underutilized objects in the CRM. Properly using campaigns admittedly takes a decent amount of planning and setup to yield any significant benefits. However, it can definitely be worth your time if you do it right! Campaigns are ideally used to track marketing efforts, connect leads and contacts, […]
Familiar with Asana, the project management and collaboration platform? If you aren’t it is one of the more popular sales enablement and collaboration tools on the market, helping create tasks and streamline messaging between sales, marketing and delivery. Released only a few months ago, this app allows you to use the Asana collaboration tools directly […]
It’s every email marketer’s nightmare. An email campaign goes out and the merge tags don’t carry over as intended. This can happen for a variety of reasons. Sometimes it is because of poor data quality and bad data entry habits on the part of the team. This can certainly be frustrating, especially as the solution […]